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Customer stories

IMEX America 2024IMEXLas Vegas

15,800 participants. Session takeaways in the IMEX app.

Session takeaways in the IMEX app for a show with 15,800 participants and 85,000 meetings.

Screen at IMEX America 2024: “Taking a breather? We’ve got the event covered.” with a Snapsight QR code

The story

The challenge

IMEX America drew 15,800 participants, including 5,758 buyers from 75 countries, and 3,500+ exhibiting companies, with 85,000 meetings on the floor. Attendees had little time for sessions, and the ones they wanted often clashed.

What they ran

After its debut in the IMEX Frankfurt app, Snapsight returned inside the IMEX app with session takeaways, plus Snapsight Premium: deeper AI analysis, personalised intelligence reports for attendees and organisers, and monitoring tools for data-driven decisions.

What happened

Attendees used the Snapsight notes to catch up on sessions they couldn’t get to, with key takeaways in the app for the majority of sessions.

The numbers
that mattered.

15,800
participants
5,758
buyers from 75 countries
85,000
meetings competing with the education programme
“We’re helping attendees maximize show time by providing quick, accessible session insights while delivering high-level intelligence for global event planners.”
Gary CoombsCOO, IMEX

What people at the event
said about it.

“Thanks to Snapsight, there are key takeaways for the majority in the app… I spent all my time on the IMEX Inspiration Hub and still saw only a fraction of the content.”
Tahira EndeanEvent expert
“There were always at least two sessions I wanted to attend at the same time. Love that I can look at the Snapsight notes for the sessions I missed.”
Ephi MaglarisEvent strategist

What it looked like
on the day.

Attendees after a session at IMEX America 2024, with a thank-you screen and QR code at the front of the roomThe Snapsight and Spark stand on the IMEX America 2024 show floorAttendees in the corridors at IMEX America 2024
IMEX America 2024 · photos from the published story

Products
they used.

Run this
at your next event.

Tell us about your programme and we’ll show you what attendees get.

Adapted from the case study Snapsight published on 11 February 2025.